Budget guideline: not yet known?
(Insight and clarity about the available budget is important.)

This is because the best possible solutions can be devised within your budget. It is customary to use a budget per person.

Tip: if the event contributes to achieving business and/or marketing objectives then in many cases the budget can be justified in several ways.
Proper communication around your event is an important part. Before the launch. But you can also draw attention to your company (again) and leave your mark
press with your relevant target group(s). In other words, creating commotion and realizing impact.

A lot is possible. Not only during but also before and after your event.

Point of attention! Check if your desired date does not fall in holidays and / or other(national) holiday(s) and/or major (sports) event(s).